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Executive, Marketing

Responsibilities:

  • Develop new marketing initiatives such as social media (Instagram), events or crossover collaborations to strengthen engagement of social media followers.
  • Manage the creation and engaging digital content for publishing onto social media platforms.
  • Provide copywriting for blog and marketing collaterals.
  • Assist in digital marketing campaigns, including website, content creation, SEO/SEM, and social media marketing for promotional activities.
  • Provide marketing analysis and post campaign evaluation.
  • Develop marketing partnerships to boost sales acquisition and brand awareness.
  • Competitor analysis and monitoring: stay abreast of the latest industry news, trends and innovations (monitor websites and social media platform) and provide regular updates to the Retail team to ensure effectiveness and improvement / monitor closely what competitors are doing, which promotions, contents or initiatives are trending in online platforms.
  • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments.
  • Assist in testing and building IT system capability.
  • The ideal candidate will have a strong passion for digital marketing, an eye for design, and good project management skills.
  • Ensure marketing strategies, plans and processes are executed in an efficient and timely manner in accordance with established operational guidelines and to meet retail requirements.
  • Work closely with third party vendors and collaborate with partners to drive marketing / promotional activities.

Requirements:

  • Preferably Degree in Business or higher.
  • College degree may be waived if equivalent, extensive related experience can be demonstrated.
  • Minimum 2 to 3 years in relevant experience. Ideally worked in the media, digital marketing, consumer services or B2C industries.
  • Possess good service attitude, able to work well with fellow colleagues and market participants.
  • Excellent spoken / written skills in English and Mandarin.
  • Demonstrated experience in consumers and digital marketing.
  • Organized, detail oriented and deadline sensitive.
  • Familiar with the use of web concepts & technologies such as Adobe software, Flash, webpage design, SEO, SEM and analytics will be an added advantage.

Other:

  • 5-day work week.

 

Interested applicants, please forward your detailed resume with enclosed photograph including your last drawn salary, expected salary and availability to [email protected]

Please indicate the position that you are applying on the subject.

(All applications will be treated in strictest confidence. We regret that only shortlisted candidates will be notified)

 

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